Text to URL Slug Converter
Bloggers, developers, and SEOs use this free slug generator to turn any title into a clean, hyphenated URL permalink instantly — no signup, no configuration needed. Use the headline generator to craft a high-CTR article title first, then slugify it here for your CMS.
What Is a URL Slug and Why Does It Matter for SEO?
A URL slug is the human-readable portion of a web address that identifies a specific page. In example.com/blog/how-to-make-sourdough-bread, the slug is how-to-make-sourdough-bread. Search engines read the slug as a strong on-page SEO signal — Google and Bing use it to confirm that the URL matches the page's topic. A clear, keyword-rich slug can improve your ranking for the target phrase and makes URLs more trustworthy to users before they even click. Pair a good slug with a well-crafted meta description to complete your on-page SEO setup for each new page.
How to Use the Text to Slug Converter
- Type or paste your page title or heading into the input field. The slug updates live as you type.
- Review the slug output — it is automatically lowercased, spaces are replaced with hyphens, and special characters are removed.
- Click Copy Slug to copy it to your clipboard and paste it into WordPress, Shopify, Webflow, or your CMS of choice.
Key Features
- Live slug preview — updates as you type without any button press
- Converts spaces to hyphens (Google-recommended word separator)
- Removes all special characters: !, @, #, %, $, etc.
- Collapses multiple consecutive hyphens into one
- Trims leading and trailing hyphens
- One-click copy to clipboard
- Works for any CMS: WordPress, Shopify, Webflow, Ghost, Hugo
Use Cases
Generate SEO-Friendly WordPress Permalinks
WordPress uses the post title as the default slug, but it often includes stop words, punctuation, and encoding issues. Paste your title here to get a clean slug, then paste it into the Permalink field in the WordPress editor. This ensures your URL contains only the target keyword in a clean, hyphenated format.
Create Clean Shopify Product URLs
Shopify auto-generates slugs from product names, but these sometimes include brand suffixes or special characters that clutter the URL. Use this tool to create an ideal slug, then update the URL handle field in Shopify's product editor for a cleaner URL that performs better in Google Shopping results.
Convert Blog Post Titles to URL-Safe Strings
When planning content in a spreadsheet or CMS migration, you often need to generate dozens of slugs at once. Paste each title here and copy the result. Keeping slugs short (3–5 words), lowercase, and focused on the primary keyword is one of the quickest on-page SEO wins available without touching your site's content.
Standardise File Names for Web Projects
The same slug rules apply to file names in web development. Images, CSS files, and JavaScript files should use lowercase, hyphenated names to avoid case-sensitivity issues on Linux servers and to remain valid HTML attributes without URL encoding.
FAQ's
A URL slug is the part of a web address that identifies a specific page in a human-readable format. For example, in example.com/blog/how-to-cook-pasta, the slug is how-to-cook-pasta. Slugs help search engines and users understand page content before clicking.
Google treats hyphens as word separators in URLs, so how-to-cook-pasta is read as four separate words. Underscores are not treated as word separators, meaning how_to_cook_pasta is read as a single compound word. This makes hyphenated slugs more effective for keyword matching in search results.
Generally no. Removing common words like "a", "the", "and", and "in" keeps slugs shorter and more keyword-focused. For example, "How to Build a Website in 2026" becomes how-to-build-website-2026. This tool preserves stop words so you can manually trim them as needed for your target keyword.
Google recommends keeping slugs short and descriptive — ideally 3–5 words covering the primary keyword. Very long slugs dilute keyword relevance and are harder to share. Avoid dates, session IDs, and tracking parameters in your slugs, as these create unnecessarily long URLs that can be flagged as thin or low-quality.
Changing an existing slug can improve SEO but always implement a 301 redirect from the old URL to the new one. Without a redirect, you will lose all backlinks, cached pages, and existing search ranking for the old URL. Only change slugs for pages with poor performance — stable, well-ranked pages are better left untouched.
The converter removes all non-alphanumeric characters, which includes accented letters (é, ü, ñ, etc.) and special symbols. For best results, type the ASCII version of your title (using standard English letters) before generating the slug. Most CMS platforms handle transliteration automatically when saving the slug.
No. All slug generation happens in your browser using JavaScript. Nothing is sent to any server, so your titles and content ideas remain completely private.
Toolaroid's free text to slug converter handles the small-but-important task of creating URL-safe strings that search engines and users can both read clearly. A well-formed slug is one of the quickest on-page SEO improvements available — it takes seconds to implement and the benefit lasts as long as the page exists. Whether you're setting permalinks in WordPress, URL handles in Shopify, or file names in a static site generator, clean, hyphenated, keyword-focused slugs consistently outperform auto-generated or encoded alternatives. Use this converter every time you publish a new page to make URL hygiene a default part of your publishing workflow.